{"id":58343,"date":"2011-07-18T00:00:00","date_gmt":"2011-07-17T22:00:00","guid":{"rendered":"https:\/\/709mediaroom.com\/social-media-for-audiovisual-content-producers-part-i\/"},"modified":"2025-05-05T19:55:41","modified_gmt":"2025-05-05T17:55:41","slug":"social-media-for-audiovisual-content-producers-part-i","status":"publish","type":"post","link":"https:\/\/709mediaroom.com\/en\/social-media-for-audiovisual-content-producers-part-i\/","title":{"rendered":"Social Media for audiovisual content producers (Part I)"},"content":{"rendered":"

TEACHER<\/strong>: Marco Odasso<\/a>
\nDURATION<\/strong>: 12 hours
\nAIMED AT: A<\/strong> imed at audiovisual producers, marketing professionals, distributors, short filmmakers, documentary filmmakers and all those professionals who intend to use Social Media as a tool to promote their content.
\nPRICE<\/strong>: Consult<\/a> Applicable these discounts<\/a> (in this case, it will be considered as a friendly promotion if two students share a project to be developed during the workshop.
\nWHEN<\/strong>: Consult next call for proposals<\/a>
\nWHERE<\/strong>: Ondas Formacion<\/a> COURSE CODE<\/strong>: In next call for applications<\/p>\n

You can download the documentation for the course here<\/a>.<\/p>\n

METHODOLOGY<\/strong>: It is a theoretical and practical course in which the student will learn how to use Social Media to promote audiovisual content online. The practical part will be developed with a real case per student, since each of them will have to propose their own project to promote. <\/p>\n

PROGRAM<\/strong>:<\/p>\n

Introduction to Social Media<\/strong>
\nWhat is Social Media?
\nFrom 1.0 to 2.0
\nUser-generated content
\nSharing information
\nCommunities
\nTypology, characteristics and opportunities
\nSocial Networks
\nBlogs
\nMicroblogs
\nWikis
\nPlatforms
\nInformation aggregators
\nEtc.<\/p>\n

2. The producer and the Internet<\/strong>
\nBuilding a brand on the Internet
\nCompany’s social profile
\nVisibility and reputation
\nComparative analysis<\/p>\n

3. Create community<\/strong>
\nAround the brand (producer)
\nAround the product (content)<\/p>\n

4. Community Management<\/strong>
\nThe listening phase
\nConversation with the community
\nOnline communication plan
\nCreating profiles and interaction<\/p>\n

5. Work tools<\/strong>
\nOrganization of information
\nFollow-up tools
\nMonitoring
\nReports<\/p>\n","protected":false},"excerpt":{"rendered":"

TEACHER: Marco Odasso DURATION: 12 hours AIMED AT: A imed at audiovisual producers, marketing professionals, distributors, short filmmakers, documentary filmmakers and all those professionals who intend to use Social Media as a tool to promote their content. 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